Why can't you buy watches securely on the Web? Well now you can!

There was no way we would invent ourselves retailers, reason why we partnered with the incredible Kirchhofer boutique of Interlaken in the middle of Switzerland to bring to you the widest selection of watches to purchase securely on the Web.

We are the digital storefront of Kirchhofer, so you make the transaction through us, but ultimately you are buying the watch from Kirchhofer with the service and guarantees that go with it.

As we go along, we will add brands for you to choose from ranging from some very affordable models to some incredible small numbered limited editions very hard to find anywhere else! Please find below our first selection of models.

First selection