Discussing the new timepieces of Artya with Ivan Arpa

In this Watches TV interview, we sit down with Ivan Arpa, founder of Artya, to explore the brand’s latest chapter in independent Swiss watchmaking.

Filmed in an intimate vault setting, the conversation covers the evolution of Artya from its rebellious, art-driven beginnings to a more technically refined identity rooted in craftsmanship and innovation.

Arpa presents the new Purity Collection, featuring the striking Central Tourbillon in a fully sapphire case with iridescent tones, as well as the Curvy and Wavy HMS “Stairway to Heaven”, a piece that highlights the brand’s signature hand-finished movement and sculptural design.

The discussion also delves into Artya’s development of micro-rotor calibers, including their smallest 36 mm case, with sapphire dials, Damascus steel cases, and floating indexes — a blend of artistry and mechanical precision.

Throughout the talk, Ivan shares his philosophy on staying authentic, the importance of close relationships with collectors, and the continued exploration of color-changing sapphire and innovative materials. This episode offers a genuine look at how Artya continues to push boundaries within the world of independent Swiss watchmaking while preserving its creative spirit. #Artya #SwissWatches #IndependentWatchmaking #Tourbillon #SapphireWatch #WatchesTV

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