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PRIMETIME Julia Nazander PRIMETIME Julia Nazander

PRIMETIME November 2025

In this Primetime edition, we go through the latest events in the watch world — from GPHG edition, New York, Mexico and Bangkok Watch Week to what’s coming up at Dubai Watch Week.

We’ll also go through some of our favourite pieces from the GPHG 2025, with stunning creations from Chopard, Audemars Piguet, Van Cleef and many independents really making waves.

Plus, we’ve got some exciting news — MB&F is celebrating 20 years with a special raffle, and Audemars Piguet is coming back for Watches & Wonders 2026. So grab a coffee and get ready.

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PRIMETIME Elisabeth Isakova PRIMETIME Elisabeth Isakova

PRIMETIME August 2025

With the new edition of Primetime, watchmaking in the news, we sat down with the GOAT, Olivier Muller, to discuss recent market developments and how they can affect watch sales, brands and final customers.

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